Thursday, October 7, 2010

The Company Car

The cheapest form of mobile advertising is the branded "company car". Signs, banners, window clings, and full vehicle wraps are an easy and smart way to drum up impressions and business. It often adds legitimacy to the small business owner.

With that said, driving like an asshole in a branded company car can hurt business. Take a look at this Discount Cab #721, she decided to pass everyone on the right-hand shoulder of the road and cut me off. She then proceeded to weave in and out of traffic cutting it close with her child in the back seat (the driving was inappropriate even for Phoenix standards). The cab companies invented mobile advertising, yet they haven't heeded these lessons.

I've decided to upload my photo(s) to the Discount Cab Facebook page, the license plate and cab number are clearly visible (#721 AZ 4ZJ-709)- Welcome to the digital age of customer dissent.

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